Certified Business Strategist

Leverage Your Problem-Solving Skills To Provide The #1 Most In-Demand Service In The Business World

Feeling frustrated watching businesses struggle to implement winning strategies?

Ever imagined yourself as the mastermind behind game-changing business solutions?

Gain the confidence you need to anticipate market trends, implement strategies, and lead teams to achieve exceptional results as a Certified Business Strategist.

Become a Certified Business Strategist


Let’s start with a bold statement:


This certification will make you money.


Question. What is strategy?

Strategy isn’t just about how you make sales, it goes way deeper than that.

Because your marketing strategy can only be successful if it is drawn from your overall business strategy that underpins everything you do.

>> What are your values?

>> What is your vision?

>> What is your mission?

>> What is the ecosystem of your business model?

>> Do you have an exit or scaling plan?

Once you begin to recognise the importance of these fundamental foundations, you will be in a position to create the core of your strategy, and this is what helps the business when things get tough.

The bottom line is that without a strategy that goes deeper and wider, businesses fail in challenging economic times when they don’t need to.

This means that businesses are realising the importance of real business strategy – and you can help them.

As more people look for help with business strategy, it becomes a great financial opportunity for people to become certified in a method that works.

It is a win-win.

Creating an effective business strategy can…

  • Define your target market

  • Identify new opportunities

  • Analyse your competitors

  • Create a clear roadmap

The Certified Business Strategist stops this from feeling like a daunting task.

Helping you be clear on everything from where you are right now, to where you want to be and how you are going to get there.

Often, business owners don’t even know where to start. Most stall because they don’t have the background knowledge of how to create the strategy that they need to stick to.

Then, when it comes to working with clients on their strategy they realise that their own strategies may not be as solid as they once thought.

The Certified Business Strategist helps business owners to create and build their own effective and comprehensive strategy.

With the knowledge that once this is done, they can use the model they have learnt from to teach this exact methodology to their clients.

What our students have said


The Certified Business Strategist course with Penny and Katherine has been a game-changer. They delivered an exceptional course with a great depth of knowledge, supportive approach and clear frameworks. I’ve come away with a powerful toolkit, greater confidence, and a deeper understanding of how to support my clients strategically, together with insights into how to run my own business with more clarity and impact. Thank you both for a fantastic journey!

Toby Acton, Business Mentor and Motivational Strategist, Pole Position Business Solutions

This is perfect for you if:

  • You want to be CPD certified in business strategy to demonstrate your expertise.

  • You want to branch out and become solely a business strategist.

  • You want to increase your existing revenue using a proven method with your clients.

Got Questions?

Book a call with us today to discuss


Course Content

There are 8 modules to complete:

  • Introduction to business strategy

  • Using analysis for growth

  • Business modelling and the PDE method

  • Building the business through training and recruitment within your business needs

  • Looking at your processes and operations

  • Successful sales planning and execution, and the art of selling strategically

  • Market and business research

  • Scaling and expansion, looking at business culture in the different stages of business

All sessions will be held on zoom and taught live by both of us, but they will recorded so you can watch on catch up if you can't make a live session or re-watch at a time to suit you. You'll also receive a workbook for each session.

On completion, you will need to complete a case study and examination which will be independently graded, before you are awarded your accreditation. You will have 6 months to complete the case study and exam.

Remember, it is not a simple process to receive CPD certification, so rest assured, the level of content is at the very top level – otherwise it wouldn’t have been accredited.

What our students have said


What I have loved about the Certified Business Strategist course is that it has helped me with my own business and with my clients. For my business it’s helped me find the holes and opportunities. For my work as a Virtual Assistant, it is already helping me in situations where a client is asking for my suggestions or ideas for their business as I have more knowledge to draw on. The sessions laid out business strategy in a logical way and taught a practical method to implement. Penny and Katherine made sure all the sessions were well taught and checked for any questions which was great for checking my understanding.

Sarah Beavis, Virtual Assistant, Ancora VA

Dates

The course will consist of 8 x 45-60 minute sessions, held on Zoom (these will be available to watch on catch up as well). These will start on Wednesday 30th April 2025 at 7.30pm, stop for half term week commencing 26th May, and recommence on Wednesday 4th June with our last session being on Wednesday 25th June.

Got Questions?

Book a call with us today to discuss

What our students have said


I really enjoyed the Certified Business Strategist course. Katherine and Penny delivered everything in a clear, down-to-earth way, and they were always on hand for questions and support. The modules were easy to follow, full of practical advice, and the resources provided were a great help throughout. Right now, I’m using what I’ve learnt to look at my own business more strategically (there are definitely a few changes I can already see I need to make!), and I’m also exploring how I can incorporate it into my VA business and offer it as a service in the future. Thanks so much, ladies – it was a brilliant experience.

Jackie Lehane, Virtual Assistant, GwenGreen Creative Busness Services

So, let’s just run through what the CPD Certified Business Strategist course provides for you:

  • You will be CPD certified in business strategy to demonstrate your expertise.

  • You will have the knowledge and tools to branch out and become solely, a business strategist.

  • You will be able to increase your existing revenue using a proven method with your clients.

  • You will be in a position to help your clients create and build their own effective and comprehensive strategies.


Ready to get started with The Certified Business Strategist for either 1 payment of £2100, 3 payments of £735 or 12 payments of £190?

Lock in this amazing bonus when you sign up today

Pay-in-full BONUS:

When you pay in full, you’ll receive a Fortnum and Mason hamper.

Meet Katherine & Penny

Identical twins Katherine Pop and Penny Clemmow were born in Essex and spent most of their childhood in Hertfordshire before departing to universities in different parts of the country.

They each have two grown up daughters and have four dogs of various shapes and sizes between them.

Katherine and Penny have a combined 55 years of experience running businesses and both currently run other businesses in addition to being consultants at The Business Success Company, so they understand the fears and frustrations of business owners and the skills they need in order to thrive. Katherine and Penny work intuitively together to empower their clients and love to see them create flourishing businesses with the knowledge of how to succeed.

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